Introduction

Email marketing is one of the most profitable businesses you can participate in on the web. After all, most people use their email more than their phone these days and it’s changed the way people do business around the world. Because email is global this means that through email marketing you can profit from people all around the globe, not just in your area. The world is where the power of email marketing comes from. For marketers, it’s hard to determine whether their product or their mailing list is more important. The wise, and typical, business person would put their product at number one, but if you really think about it – you would have no product if it weren’t for marketing. You have to have demand to have a profitable product and email marketing allows you to develop that demand. In fact, your product will do poorly without the right advertising campaign to back it and sell it. It is not uncommon to find numerous product owners on joint venture forums search for people who are selling advertising space so that they can get their products out on the market. This is another area where email marketing is in high demand. The other great thing about email marketing is that you don’t have to be a person with a product. If you are able to build a large mailing list, you can sell other people’s products and profit off of affiliate programs and commissions. You can also profit from selling advertising space to the product owners of the world. In fact, many profitable newsletters or ezines were started before there was product. In this eBook you will learn all about email marketing and how you can have a profitable ezine or newsletter, whether you are selling your own products or somebody else’s.