Internet Marketing For Newbies

An essential component of effective Internet marketing is managing your reputation and your
company’s reputation online. Consumers often engage in Internet research before choosing a
product or service as well as the provider of that product or service.
It is quite common for a consumer to research your company name, your name and your URL
before making a final decision as to whether or not to use your company. This fact makes it
essential that you engage in effective reputation management.